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The Tours Visitor Experience

Learn how visitors discover, Navigate to, and engage with your curated tours using Pladia Empower.

Gabrielle Fanning avatar
Written by Gabrielle Fanning
Updated this week

Overview

Tours in Empower offer a seamless way to guide visitors through your unique narratives, whether they are exploring a gallery or wandering your grounds. The visitor journey is intuitive and flexible, combining interactive maps, rich media, and accessible audio. This ensures every visitor can engage with your curated content in a way that suits them best. You maintain control to tell your story your way while empowering visitors to explore with confidence.

Feature Benefits

Tours guide your visitor through your stories and your venue.

  • Streamlined Discovery: Showcase your best tours directly on the Empower landing page carousel, allowing visitors to instantly find and launch your top experiences.

  • Intuitive Navigation: With integrated maps and a new Get Directions button for every stop, visitors can easily access step-by-step guidance to navigate multi-level spaces or outdoor grounds.

  • Accessible Storytelling: Bring stories to life with audio at each stop. With Audio Access+, visitors can choose how they listen - via headphones, phone-to-ear, or by reading a transcript.

  • Deeper Engagement: The experience supports Deep Linking, allowing visitors to click through from specific tour stops to related Objects and Spaces for a deeper dive into your collection.

How It Works

Visitors follow these simple steps to navigate with Tours:

  1. From the Empower landing page, visitors tap a featured tour to enter the Tour Details view. Here, they are presented with a numbered map and a clear Stop List, giving them a structured overview so they can plan their route at a glance.

  2. Visitors select a stop and click the Get Directions arrow to integrate with Pathways (If setup). Once at the location, they can listen to the tour audio and plan their next path.

  3. While at a stop, visitors can go beyond the basic description. By clicking linked Objects and Spaces, they can transition from the guided tour into detailed views, encouraging self-directed discovery before returning to the tour path.

    Conversely, any Object or Space included in a Tour will show a Featured In section that links to that Tour.

For more detail on how visitors will get directions to tour stops, read more about the Pathways Visitor Experience.

Accessing Paid Tours

Paid Tours let you charge for access to a tour without building or managing your own checkout flow. Once enabled, visitors can unlock a tour via Stripe’s secure checkout and immediately access the content in Empower.

  1. From the Empower landing page, visitors tap a featured tour with the lock icon to see more about the Paid Tour. Here, they are presented with a tour overview and an option to Unlock tour with the set price visible. No map or stop list is visible yet.

  2. Once they click to Unlock tour they will be taken to a payment screen. Visitors complete payment via Stripe’s hosted checkout and are automatically returned to Empower, where the tour is unlocked.

    Note: The entire purchase flow, including redirects, is configured by Pladia. You don’t need to set up or manage redirect behavior, however you can customize the look-and-feel of your checkout page in your Stripe settings.

  3. After completing the purchase, visitors will receive an email from Stripe directly to their email. You can customize receipt content and enable or disable payment methods in your Stripe settings.

  4. After purchase, the visitor has access to an unlocked URL for the tour until the tour is removed from release.

For detail on configuring your Paid Tours, read more about how to Create and Manager Tours.

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